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SEO
How to Create a Custom WordPress Login Page (Ultimate Guide)
Do you want to create a custom WordPress login page for your website?
If you run a WordPress membership site or an online store, then many of your users will often see the login page. Customizing the default WordPress login page allows…
How to Use Intelligent Site Search to Increase Conversions
Web visitors today don’t have time to browse all over your site. They want to search for – and find – what they need quickly and easily through personalized experiences. With site search users being up to 5 times more likely to convert, the…
Here’s how to ‘expertly’ hit a link-building home run
Use expert opinions in content so when you build it, the links will come.
Yoast SEO Plugin 7.0 Bug Causes Ranking Drops
A major update to Yoast SEO fixes a bug that affected the rankings of certain websites. The founder of Yoast, Joost de Valk, personally offered an apology to victims of the error that may have suffered “Panda-like problems” and lost search…
Google: Hummingbird
What Is Google Hummingbird?
“Hummingbird” is the name of the new search platform that Google is using as of September 2013, the name comes from being “precise and fast” and is designed to better focus on the meaning behind the words. Read…
How to drive conversions with on-brand SEO copywriting
One aspect of content writing that is rarely mentioned is writing on-brand content that is both SEO-friendly and appeals to your target audience. Form that perfect marriage, and you are well on your way to driving more conversions — one of…
Google steps up efforts to fight scams and fraud directed at SMBs
Scammers claiming to represent Google continue to prey on small business owners. They often also make threats about removing listings or outrageous claims about ranking improvements. Sometimes they try to charge for things that are free on…
What is a canonical tag?
A canonical tag (aka "rel canonical") is a way of telling search engines that a specific URL represents the master copy of a page. Using the canonical tag prevents problems caused by identical or "duplicate" content appearing on multiple…
SEO – Useful Resources
The following resources contain additional information on SEO. Please use them to get more in-depth knowledge on this topic.
Useful Links on SEO
Google Webmaster Guidelines - A list of guidelines which will help you to optimize your…
What is a Redirect In SEO?
A redirect is a way to send both users and search engines to a different URL from the one they originally requested. The three most commonly used redirects are 301, 302, and Meta Refresh.
Types of Redirects
301, "Moved…